Enterprise Value: Create value, contribute to society.

Enterprise Goal: Lighting up the world, illuminating the future.

Enterprise Philosophy: Creation, Innovation, Win-win.

Management Concept: People-oriented, keep exceeding, be trustworthy and responsible.

Quality Concept: Keep improving, no best, only better.

Service Concept: Customer first, integrity-based;

Customers’ satisfaction is our eternal pursuit.

Marketing and Product Development Concept: Quick response, immediate action, innovation.

Learning Concept: Learning from zero, lifelong learning.